Good morning,
Gary Vaynerchuk, more commonly called GaryVee, is known for a lot of things, but perhaps foremost for his brassy salesmanship that came of age alongside the social internet. He made his name first by turning his parents' New Jersey liquor store into a $60 million brand and in the process turned himself into something of a product by posting captivating, near-daily videos. By 2009, he had spun his uncommon ability to amass followers into its own business by launching the digital marketing agency VaynerMedia, which he later expanded into a nearly $300 million media umbrella company that encompasses nine brands, including VaynerMedia, of which he's CEO.
Now GaryVee is turning his attention to NFTs (non-fungible tokens). NFTs, he argues, are key to the future of the internet--as important as the social media revolution that he's ridden to success. “I think every single person on earth will interact with an NFT in 20 years. There won't be a single person who doesn't. Because I think they're going to be your train ticket, your concert ticket. This is too obvious.” Read on for more on GaryVee’s bets for the future of content, his company, and himself. |
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