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If you want your advertising to stand out, you have to be willing to go somewhere different. Plenty of companies did just that this year, jumping on trends like the metaverse and NFTs to promote their products. Others ventured into unconventional PSAs, or co-opted imagery from hit TV shows for door-to-door guerilla marketing. Some of these efforts worked, while a few decidedly did not.
If you're looking for marketing lessons for the next year to come, learn from the mistakes of others. Read more for the weirdest ad campaigns and public relations stunts of 2021. |
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