| The case for buying a business right now |
| | Good morning,
Lindsay and Jake Campbell talked about owning their own business for years, but the timing was never right.
Both Campbells worked worked for the same company in Leavenworth, Kansas--and when Jake was furloughed for a few weeks due to the pandemic, the couple took that as a wake-up call. They could no longer rely on a single source of income to support their family. So, earlier this month, they bought a Leavenworth location of Goodcents, a regional sandwich franchise based in De Soto, Kansas. The pair purchased their business from the previous franchise owner without a pandemic "discount," after the location grew its sales in 2020.
“In many ways, it was ideal,” Jake tells Inc. “What you can see in how a business is surviving, or even thriving, right now tells you a lot about the strengths and weaknesses of the business model."
The husband-and-wife duo found their way into a counterintuitive yet increasingly popular trend: purchasing a company in the middle of a global pandemic, against the backdrop of a struggling economy. Read our story to learn why--perhaps surprisingly--there’s never been a better time to buy a business. |
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