The absolute best Black Friday deals ~ Amazing News 2020

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By Louryn Strampe | 11.24.23

Happy Black Friday, gadgeteers. The big day is here, and the Gear team is fully caffeinated and cruising for deals. You can find the very best Black Friday deals right here, and keep reading for highlights as well as curated roundups of actual discounts on the products that our expert reviewers recommend.

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📖 The best Kindle is down to $119.99. This is a match of the lowest price we've seen for the very best Kindle. It's waterproof, has a paper-like display with adjustable warm lighting, and has a battery that lasts for weeks at a time.

🏆 The best Android phone is $125 off. The Google Pixel 7A (8/10, WIRED Recommends) is our favorite Pixel phone and the best Android phone for most people. It has great value when it's full-price, so this discount makes it extra enticing.

🤩 The best mattress is nearly $600 off and comes with two free pillows. Enter code BF25 to get this deal on the Helix Sleep Midnight Luxe. We've tried a lot of beds; this the only hybrid mattress that made our tester take an involuntary nap.

❤️ You can get an Apple Watch for less than $200. The Apple Watch SE is the Best Apple Watch for most people. It has the features most users would want, like Fall and Crash Detection, plus tracking for all of your fitness metrics. This price matches the lowest we've tracked.